Web copy...........Emails..........Case studies..........White papers
Newsletters..........SEO-optimized blog posts..........Video scripts
Articles, including ghostwritten articles..........E-books
Speeches......... Long-form Facebook Ads
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Read what clients, editors, readers and subject-matter experts say here .
WHAT IF I'M NOT TOUGH ENOUGH? No street fighting is required, says former Virginia state senator and Falls Church BPW member Emilie Miller. "The toughness t...
MAKE 'EM TAKE A STAND If your lawmaker says she opposes your bill, ask what actions she is FOR that would attack the same problem.
Advertorial: For Girls, History Is Now (Encouraging women execs and biz owners to participate in Take Our Daughters to Work Day)Copywriting and Marketing Content
If you're running your organization's program, plan to meet a specific goal. Is it a program in which employees' kids will learn more about their parents' wo...
Foreword To Pamela Gilberd's The Eleven Commandments of Wildly Successful WomenCopywriting and Marketing Content
Women’s economic creativity is one of the best kept secrets in business today. Consider this. Nearly eight million U.S. businesses are women-owned. Women are...
Advertorial: Making the Numbers Add Up (encouraging women execs and biz owners to attend campaign training with Fifty plus One)Copywriting and Marketing Content
At each meeting of Fifty plus One supporters, Strickler goes around the room asking each person whether she or he has ever considered running for political o...
Advertorial: Rebecca Maddox's Dreams (advertorial to help aspiring woman entrepreneurs better understand what it takes to access capital)Copywriting and Marketing Content Money, Finance and Business
When preparing business plans, women often grossly underestimate the amount of profits they expect, while men hardly ever do. Women's business plans show a k...